Name: How to Know When Your Event Is Under Attack by Resellers
Start: 2026-10-07T09:45:00-0700
End: 2026-10-07T10:45:00-0700

This premier gathering of festival and event professionals, suppliers, and industry partners from around the world offers unparalleled opportunities for education, inspiration, and meaningful connection. From those taking their first steps toward a new event, to those advancing long-standing, globally recognized experiences, there is something for everyone as we explore emerging trends, address real-world challenges, and identify new opportunities.
Mark your calendar. Step Forward. The future of festivals and events starts here.

How to Know When Your Event Is Under Attack by Resellers

Wednesday October 7, 2026 9:45am - 10:45am PDT

TBA

In the festivals and events world, resale activity is becoming a broader industry issue across the board. Come join us for this important session as we share warning signs, practical controls, and best practices used across different industries, along with lessons learned from tested methods, including what has worked, what may create too much friction, and what (definitely) isn't feasible to scale.

Speakers

Lucas McCarthy

CEO & Founder, Showpass

In a field dominated by a small number of big players, Lucas McCarthy has built one of North America’s fastest-growing ticketing and event technology companies out of Calgary, Alberta. A major player in Western Canada and growing across the country, Showpass handles thousands of... Read More →

Wednesday October 7, 2026 9:45am - 10:45am PDT
TBA

Education, CFEE Elective

IFEA 71st Annual Convention & Expo

Lucas McCarthy

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IFEA 71st Annual Convention & Expo

Lucas McCarthy

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