Name: Building Sustainable Events: Practical Steps | Common Challenges | Telling Your Story
Start: 2026-10-05T15:15:00-0700
End: 2026-10-05T16:15:00-0700

This premier gathering of festival and event professionals, suppliers, and industry partners from around the world offers unparalleled opportunities for education, inspiration, and meaningful connection. From those taking their first steps toward a new event, to those advancing long-standing, globally recognized experiences, there is something for everyone as we explore emerging trends, address real-world challenges, and identify new opportunities.
Mark your calendar. Step Forward. The future of festivals and events starts here.

Building Sustainable Events: Practical Steps | Common Challenges | Telling Your Story

Monday October 5, 2026 3:15pm - 4:15pm PDT

Room - Joshua Tree

Sustainability can feel overwhelming, but it doesn't have to be. This interactive session explores what sustainability is - and what it isn't - through the lens of real-world event operations. We'll discuss practical, achievable steps that events of any size can take, common challenges organizers face, and simple ways to measure and communicate results.

Speakers

Jen Marhenke

Director of Sustainability, Rico Solutions

With more than 25 years of experience in event production, Jen Marhenke brings deep operational expertise and a practical, boots-on-the-ground approach to sustainability in sports and live events. Over the past decade, she has led efforts to integrate environmental responsibility... Read More →

Monday October 5, 2026 3:15pm - 4:15pm PDT
Room - Joshua Tree

Education, CFEE Elective

IFEA 71st Annual Convention & Expo

Jen Marhenke

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IFEA 71st Annual Convention & Expo

Jen Marhenke

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